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Most freelancers lose clients because they treat the final delivery like the finish line. But the pros know it’s just the beginning. Repeat business isn’t luck, it's something you design. When you help clients understand what their next step should be, you become more than a service provider... you become a guide and strategic partner. Stop trying to impress clients with what you finished. Start educating them on what comes next. Because the freelancer who defines the next step… usually gets pai

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