Cameron McClennon, media planner at the7stars, notes that media publishers remain “highly valuable” in beauty campaigns, ...
To Outshine Ordinary, a winning campaign will: Stop people in their tracks – whether through jaw-dropping creative or unexpected placements. Spark conversation – the best OOH work doesn’t just exist; ...
The holding company reported a 1.8% drop in organic growth for Q4 2024.
The bank is seeking a single holding company to take on both media and creative duties. by Beau Jackson and Shauna Lewis ...
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Campaign has unveiled this year’s edition of the A List, in partnership with TheZoo.London Executive Search. The A List, ...
While OOH continues to grow, its future success hinges on innovation. The industry must evolve to secure a more significant ...
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Humour, celebs and relatability: adland creatives share their favourite ads from this year’s game. by Eszter Gurbicz ...
Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted ...