So, is Slate's truck dead on arrival? Without Slate being able to hold its core marketing selling point of a sub-$20,000 ...

Ford's compact pickup, on the other hand, won't compete with Slate on the pricing front. Ford says it will start at around $30,000 and go up from there, which means it will be at least $5,000 more ...

I’m always saying that if a gap in the market is obvious to one OEM, it’s obvious to all of them. Generally, if a ...

Ford will debut a new midsize pickup truck in 2027 with a targeted price of $30,000, the automaker announced today. The ...

Ford will retool its Louisville Assembly plant beginning later this year to produce vehicles from a new Universal EV Platform ...

Ford’s “Model T moment” will use a completely new electric vehicle platform, as well as a radical new manufacturing process.

Ford believes a cheap Maverick-sized electric truck could be very popular, guiding suppliers for a 190,000-unit annual ...

Ford will also be the first to build lithium iron phosphate cells in the US, the company claims. The chemistry isn't exactly ...

Ford unveiled plans to build a $30,000 midsize electric pickup using the all-new Universal EV platform at its Louisville, ...

Ford promised a Model T moment this week, and the news it just dropped is undeniably huge. The headline is that a new $30,000 compact electric truck is in development and will arrive in 2027. But the ...

Ford announced plans for a $30,000 electric pickup and a new manufacturing process to cut costs across EV models.

Billed as a "Model T moment" by the company, Ford Motor Company CEO Jim Farley today announced that the automaker will invest ...