Hailey Bieber ’s beauty and skin-care brand Rhode has been acquired for $1 billion by Elf Beauty, pending approvals, marking ...

Model Hailey Bieber's makeup and skincare brand, Rhode, is being snapped up by Elf Beauty for about $1 billion, giving the ...

Hailey Bieber launched her skincare brand Rhode in 2022. Just three years later, it's been acquired by ELF Beauty for a ...

Hailey Bieber bet on the power of community, not marketing, to build Rhode. Its $1bn exit last week is proof it worked, ...

The deal would mark a shift in strategy and expand into the prestige beauty market as e.l.f. faces weak demand from mass ...

On Wednesday, May 28, e.l.f. Beauty Inc. (NYSE:ELF) announced the acquisition of makeup and skincare brand rhode for ...

Hailey Bieber's skincare label Rhode has been acquired by Elf Beauty in a deal worth millions, marking a bold move to tap ...

Hailey Bieber's makeup and skincare brand, Rhode, is being snapped up by Elf Beauty for about $1 billion US, giving the ...

Why was Rhode acquired by Elf Beauty? Mahalakshmi C, a finance expert, has taken to Instagram to reveal what she believes are ...

Elf Beauty shares surged more than 25% Thursday morning, a day after the company announced it would acquire influencer and model Hailey Bieber’s skincare and makeup company Rhode. The deal could value ...

On Wednesday, model Hailey Bieber sold her beauty and skincare brand Rhode to Elf Beauty Inc. in a $1 billion deal. In a ...

Elf Beauty Inc is acquiring Hailey Bieber’s Rhode for $1 billion. The deal signals a potential resurgence for celebrity-backed beauty brands. Elf is betting on Rhode's premium skincare-makeup ...