Shein and Temu, fast-fashion e-commerce platforms that ship merchandise from China, boosted their spending on digital ads in ...

a counter to their new international digital advertising strategies. Advertising in the UK is helping Shein and Temu secure more app downloads, Sensor Tower said, with Shein downloads increasing ...

Rising tariffs shift product pricing and auction dynamics. Learn how to adapt campaigns, refine bidding, and maintain ROI ...

“Despite the operational shift, Temu’s ... in the US and its strategies for retaining American customers. The company became popular in the US both because of its lavish advertising spending ...