Kanye West, now legally known as Ye, has once again used his unconventional marketing tactics to introduce new products.

Kanye West's YZY brand introduces the Yeezy SLPR, an affordable footwear model priced at $20, following the Yeezy Pods launch. This initiative aims to ...

Kanye West updated his Instagram account with a new post featuring Nike sneakers. Kanye showed off an all-gold sneaker with a ...

Kanye West appeared in a dentist's chair during a locally-aired commercial for his brand Yeezy during the 2025 Super Bowl.

The Anti-Defamation League condemned West's antisemitism on Monday, following the promotion to his website: "There’s no ...

Despite the criticism, West seems resolute in advancing the Yeezy brand. The announcement of potential brick-and-mortar ...

Kanye West to launch YZY token for his website, amid industry criticism. The launch has been postponed, sparking further ...

Kanye West’s online store, Yeezy, has been officially taken offline following a wave of backlash over its latest T-shirt ...

The rapper turned fashion house owner has just launched the most budget-friendly Yeezys ever, and sneakerheads can’t believe the price. Yes, you read that right—these new kicks are so cheap that ...

Kanye West's YZY brand introduces the ... While details about the Yeezy SLPR are limited, the shoe features a low-cut design with a full-length rippled traction sole, promising comfort and durability.

Kanye West ’s website, which had been selling T-shirts featuring swastikas, was taken down on Tuesday over policy violations.