Well, as an avowed hater of artificial passionfruit (and most actual ones), my hope is this leans heavily toward strawberry like in the Kiwi Strawberry version (see below). It pours a classic Celsius ...

The purchase allows Celsius to add a fast-growing beverage popular with young women while better positioning it to compete ...

The flavor also leans into another trend for flavor inspiration: nostalgia. Better-for-you energy drink CELSIUS has already launched Sparkling Cherry Cola: a ‘sweet and refreshing twist’ on its ...

The Celsius Hydration line features five flavors: Fruit Punch, Blue Razz, Strawberry Watermelon, Arctic Cherry and Lemon Lime. Each packet has 15 calories and is sugar-free. Celsius Hydration is ...

although others like Coca-Cola Zero Sugar and Coca-Cola Cherry have been a fixture on store shelves. The Spiced flavor was discontinued in September, just months after it was introduced to ...

The good news is that Celsius is far from alone in its struggles. PepsiCo is seeing lower volumes across its beverage brands as well as its Frito-Lay and Quaker Oats brands. Even Coca-Cola's unit ...