This holiday season, Barbie is taking over the internet — literally! Mattel is partnering with Verizon for a pretty-in-pink ...

The Barbie® DreamHouse™ is now the StreamHouseNEW YORK, Nov. 12, 2024 (GLOBE NEWSWIRE) -- This holiday season, Verizon and Barbie®, today ...

In 2024, Barbie celebrated her 65th anniversary. On International Women's Day, the brand created celebrity-inspired dolls ...

This autumn’s two biggest blockbusters couldn’t be more different: one is a colourful musical extravaganza led by women, and ...

Verizon (VZ) and Barbie (MAT) announced a first-ever collaboration showcasing Barbie as the star of Verizon’s holiday campaign, including ...

PMI Kids’ World’s Stumble Guys x Barbie line hits retail this month, launching exclusively at 3,500 Walmart stores in the U.S ...

From unconventional influencer alliances to cross-industry tie-ups, these partnerships have not only captivated attention but ...

Congratulations to all the winners of this year’s Marketing Week Awards, including Grand Prix winner Warner Bros. Discovery, ...

Triple H has been the driving force behind WWE's success ever since he took over the company's creative regime. During his tenure, he has made some revolutionary changes in the programming.

A MAJOR child’s toy brand is facing backlash from parents after a printing blunder sent kids to a porn website. Barbie makers ...

Margot Robbie and Tom Ackerley are having the time of their life as new parents. "They waited a long time to get pregnant, so ...

In celebration of the Barbie® brand’s 65th anniversary, Mattel has announced the launch of a special-edition book, ‘My Barbie Story’ featuring heartfelt narratives from inspiring friends of the brand ...