In the revenue sharing era, Nebraska must decide which teams that get the most revenue. Tom Shatel has a hunch on the sport ...

In a bold move redefining the high school NIL landscape, Adidas signs LSU commit Tristen Keys. He joins a growing elite ...

Joe Knight, executive director of UW's internal NIL and influencer marketing division, said the Huskies are in a strong spot ...

With Cooper Flagg, Shedeur Sanders and Travis Hunter off to the pros, here are the 25 athletes with the highest NIL ...

Georgia high school athletes Kate Harping and Caleb Holt secured NIL deals with Adidas, marking a significant step in the ...

When five-star prospect Nate Ament signed a multi-year NIL deal with Reebok in October 2024, he didn’t just make history, he reshaped the future conversation ar ...

Hattiesburg High School wide receiver Tristen Keys has signed a Name, Image and Likeness deal with Adidas, becoming just the ...

and Likeness (NIL) deals with sporting goods giant Adidas which are set to take affect during the next high school basketball season. The eight athletes now on board are rising junior guard ...

Canady’s NIL deal with Texas Tech was made possible in ... who has an NIL initiative with the school through Adidas.

The aim: Eliminate the pay-for-play deals that currently ... like Nike and Adidas.” Which brings us to the second backstop to publicly traded companies circumventing the NIL clearinghouse.

In a move that cements his status as one of college football’s rising stars, Nebraska quarterback Dylan Raiola has officially signed a name, image, and likeness (NIL) deal with Adidas.

Nebraska football's starting quarterback is officially an adidas athlete. The athletic apparel and footwear company announced the NIL partnership with Dylan Raiola on Tuesday. The social media ...