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Just a week after establishing a beachhead in out-of-home measurement, the IAB is expanding its role yet again - this time to ...
On the question of why Paramount/CBS is pulling the plug on Stephen Colbert and "The Late Show," whose side are you on?
The glory days were already long past for late-night TV when CBS announced last week that it was pulling "The Late Show" ...
"This is purely a financial decision against a challenging backdrop in late night," says George Cheeks, CBS president and ...
The next wave of digital entrepreneurship is here, and it’s being led by Gen Z creators who are turning content into commerce ...
Functions that currently employ thousands, like media buying and campaign managing, are in the crosshairs of automation.
Brands have flocked to Reddit since its recent launch of AI ad features that feel native to the platform. Its ad revenue has ...
A three-judge panel of the conservative 5th Circuit Court of Appeals on Thursday lifted a block on Mississippi's social media ...
“Over the past 10 years, Prisma has expanded its global client footprint, significantly advanced its product capabilities, and more than doubled its revenue. These promotions are designed to fuel the ...
Six commercials received Emmy nominations for "Outstanding Commercial" this week including State Farm's "Batman Vs. Bateman," ...
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Waffle House has joined the recent flood of QSR fashion collaborations with its latest partnership with Chaco footwear. The ...