That makes intuitive sense. Deciding to give up is always a benefits/rewards decision. If you’re creating a sales demo, you ...

I am back with another power-packed deadlift session! Watch me conquer a massive 473lbs (215kg) deadlift PR during Week 2 of ...

Ryan Reynolds’ Maximum Effort production company was involved with the latest Astronomer video featuring Gwyneth Paltrow. The ad is being hailed as a master class in crisis PR. It comes days after the ...

Astronomer, the tech company that went viral for the wrong reasons, worked with Ryan Reynolds' Maximum Effort and Gwyneth Paltrow to rehabilitate its image.

Stamina is the ability to sustain prolonged physical or mental effort at or close to your maximum capacity or intensity, says Hnatiuk.

New research suggests focusing on two important strategies can boost VO2 max, especially as you age.

Ryan Reynolds’ Maximum Effort has partnered with Score G Productions, Fennessey Films, Super Channel and OEG Sports & Entertainment to produce the five-part ice hockey docuseries The Great Ones.

TORONTO, May 21, 2025--Ryan Reynolds’ Maximum Effort, in collaboration with Score G Productions, Fennessey Films, Super Channel, and OEG Sports & Entertainment, are thrilled to announce the ...

Elite coach Olav Aleksander Bu has trained top athletes with the Norwegian method. You can use it to boost your own V02 max and longevity.

If you’re new to stamina training, Baptiste suggests starting with 30-minute tempo runs that include one maximum effort interval. That way, you can gently introduce your body to working at a ...

Dr. Mike Israetel breaks down how to get serious results in fitness without spending hours in the gym or obsessing over every detail. This is your no-nonsense guide to training smarter, not harder ...

According to an SEC filing last week, MNTN sold back Maximum Effort "to an affiliate of its original owner," and that the deal is expected to close on April 1. How many shares will be sold and at ...