Sydney Sweeney probably expected to sell denim when she signed on to promote American Eagle Outfitters Inc., not ignite a ...

Columbus-based American Eagle Outfitters is in the news for an ad campaign featuring busty, blue-eyed, beauty Sydney Sweeney.

Balancing brand identity and public perception, American Eagle's ‘Sydney Sweeney Has Great Jeans’ campaign shows how bold ...

Sydney Sweeney is back on Instagram after the controversy surrounding the American Eagle ad campaign. She is currently ...

The controversy surrounding American Eagle Outfitters' campaign starring Sydney Sweeney has created a lot of noise for the ...

American Eagle's campaign with Sydney Sweeney was an opportunity to associate with a rising star. But it's backfiring and it ...

American Eagle saw a drop in store visits after launching its Sydney Sweeney campaign. Data indicates a 9 per cent ...

One stock that I'm watching closely right now because I believe it has the potential to skyrocket is American Eagle Outfitters (NYSE: AEO). As of the end of last week, the stock w ...

When a brand sees momentum stall so sharply, it often reflects a reputational or cultural factor cutting through to consumers ...

American Eagle Outfitters Inc. (NYSE:AEO) shares have climbed 16.26% since launching its Sydney Sweeney advertising campaign on July 23, despite new data showing accelerating declines in foot traffic ...

The week spanning from August 3 to August 9 took the biggest hit, according to the report, which said foot traffic dropped 9 ...

The traffic drop at American Eagle 'coincides directly with the cultural conversation surrounding the campaign,' retail-analytics firm pass_by says A window display of actress Sydney Sweeney is seen ...