American women's tennis star Coco Gauff and New Balance have launched an affordable tennis shoe for everyday players.

New Balance has launched a new retail concept at London's Westfield Stratford City. With a strong focus on the customer experience, the store is aimed at younger consumers and will encourage customers ...

Coco Gauff and New Balance have released their collaborative sneaker the Coco CG2. The new design refines the court-ready performance and the distinctive features of Coco’s debut signature shoe.

New Balance’s New Y2K-Inspired Sneakers Look Like a Sony MD Player For Your Feet Can’t beat that icy blue colorway.

The New Balance Grey Days includes the Coco CG2 x Roland Garros release. New Balance Each May 1, Boston-based New Balance celebrates its heritage and embraces its signature color of grey.

Amazfit's new Balance 2 watch and Helio Strap offer advanced fitness features, BioCharge insights, and no subscription fees.

New Balance may be a relative newcomer to the golf footwear scene, but the lineup reinforces the brand’s reputation for comfort, performance and style.

New Balance CEO Joe Preston told Yahoo Finance that the sneaker company had its best year ever in 2024, with global annual sales reaching $7.8 billion — a 20% increase from 2023.

New Balance has announced its plans to celebrate this year's "Grey Day," a brand-created holiday honoring its signature grey hue through a month-long series of events and sneaker releases.

Coco Gauff and New Balance have released their collaborative sneaker the Coco CG2. The new design refines the court-ready performance and the distinctive features of Coco’s debut signature shoe.