NBA's return to NBC averages 5.61M viewers, most-watched October opening night in 15 years

The NBA's return to NBC with a doubleheader on Tuesday night averaged 5.61 million viewers, the most-watched October opening ...

A timeline of NBA’s decade-long embrace of sports betting

In light of Thursday's federal indictments, we track the NBA’s evolving attitude on legalized sports betting under ...

"20 percent of the time the NBA has existed, he has been at the epicenter of it" - Nick Wright says LeBron James has carried the NBA's image longer than anyone

According to Wright, that is exactly why stories like Westbrook's alleged remarks gain so much traction. The media, eager to ...