Press Advantage, a leading press release distribution service, today released insights examining the disconnect between internal brand improvements and external audience perception, addressing a ...
Debates about AI are often argued in extremes, either as magic wands or existential threats. What’s missing from that ...
The cosmetic packaging industry is evolving at lightning speed. That’s because customers make their decisions in seconds.
Rex Insurance CEO discusses how climate change is creating new risks, demanding stronger insurance coverage and industry ...
Discover what a master brand is, its advantages and disadvantages, and see real-world examples like Virgin and Coca-Cola. Learn how they shape brand strategy.
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Healthcare communication is evolving from purely informational messaging to emotionally intelligent storytelling, writes ...
In 2025, ASCI’s focus was overwhelmingly on digital advertising. Manisha Kapoor points to rising influencer non-compliance, ...
But what makes influencers “shine” goes beyond follower counts and brand deals; it stems from core experiences, purposes and ...
On Saturday, December 27, the Pop-Tarts Bowl went for gridiron glory, bringing its “crazy good” shenanigans to Camping World ...