Mattel’s Barbie brand to release ‘My Barbie™ Story’, a new illustrated book celebrating the brand’s legacy as it commemorates ...

In 2024, Barbie celebrated her 65th anniversary. On International Women's Day, the brand created celebrity-inspired dolls ...

From unconventional influencer alliances to cross-industry tie-ups, these partnerships have not only captivated attention but ...

A Barco UDX was deployed to project a range of outfits on to a life-sized Barbie figure at the Her Universe Fashion Show 2024 ...

radio and brand partnerships. It was designed to build hype and overcome misconceptions about the film being for kids. The ...

Swedish drama. Love in the Wild (Season 2) – Reality series. Maid in Manhattan (2002) – Romance movie from Sony about a hotel ...

Kayla Itsines and Margot Robbie fans were left stunned on Monday when it was revealed the influencer makes just as much money ...

Connect with us now to get featured or to promote your business, products, or brands! For advertising inquiries, head to ...

Despite the huge popularity of this iconic toy, Barbie has sparked her share of debate since she first hit the market 60 ...

Our picks for the best new toys of 2024 include picks from standbys like LEGO and Barbie in addition to new releases from Ms.

There is an alternative way to creating value within the apparel industry that is both sustainable and profitable for buyers ...