WeatherTech's 2018 Super Bowl ad is called "American Factory". Watch the 30-second spot here.

A new Super Bowl commercial is highlighting the achievements of the Univesity of Wisconsin-Madison's Veterinary Medicine program.

Canine chemo saved this good boy’s life — and his grateful dad bought the veterinary school that cured him a $6 million Super Bowl commercial to thank his vet. Scout, a 7-year-old golden retr… ...

By now, regular viewers of the Super Bowl have gotten used to WeatherTech running commercials during the Big Game featuring the made-in-America story behind its nameplate-customized floor mats and ...

SAN FRANCISCO—A “Made in America” 30-second ad by floor mat and automotive accessory maker WeatherTech scored as the most successful commercial debuting on television during the NFL's Super Bowl Feb.

WeatherTech aired three 30-second commercials during Sunday's CBS broadcast, each with a Made-in-America focus.

Since a WeatherTech commercial first ran in the Super Bowl in 2014, the company has added six new facilities, more than 800 new jobs and will soon open a new 125,000-square-foot manufacturing ...

WeatherTech completely funded the thirty-second commercial entitled ‘Lucky Dog.’ The commercial will air most likely during the second quarter of the Super Bowl LIV game on Feb. 2, according to ...

According to the Wisconsin State Journal, MacNeil’s company WeatherTech paid $6 million for the 30-second commercial, which features the founder’s 7-year-old dog Scout at the UW-Madison’s ...

WeatherTech bought a whole dang Super Bowl ad to thank vets who saved CEO’s very good dog Scout beat cancer, and now WeatherTech has made a high-profile “thank you” to his doctors.

David MacNeil says the vets at the University of Wisconsin-Madison's veterinary school saved his dog's life, and he bought a Super Bowl ad to thank them.