Despite the criticism, West seems resolute in advancing the Yeezy brand. The announcement of potential brick-and-mortar stores suggests that he is undeterred by the public outcry and remains determined to forge ahead with his business ventures.

Shopify said that the brand has violated its terms; meanwhile, a former Yeezy staffer filed a suit claiming West sent antisemitic and misogynistic texts.

Kanye West rebooted his Yeezy website days after Shopify shut down his store for selling swastika-emblazoned T-shirts, hinting at a new plan for physical locations.