Pickleball is taking center stage in Michelob's 2025 Super Bowl advertisements. Here's the story of the distinctive paddles ...

Valencia Shores, a 55-plus development, votes down move to replace another tennis court with pickleball courts and bocce.

"Mumbai's limited space and high population density make pickleball an ideal sport. The compact court size and quick-paced ...

From nostalgic reboots to AI-driven innovations, Super Bowl ads offer small businesses a masterclass in humor, engagement, ...

Ask Frank anything about pickleball ...

Pickleball Kingdom is nearing completion of a 17-court indoor facility. Here's where it's being built, when it's scheduled to ...

After an announced sale, a redevelopment partner and Walmart announced as the new owner within a few days, now a Monroeville ...

The village of Plover and the Heart of Wisconsin Pickleball Association announced plans to open a new, state-of-the-art ...

“You Need to Calm Down,” because POPFLEX has just dropped Taylor Swift’s favorite skort in a new color. POPFLEX added a new ...

Frank Cerabino answers your pickleball questions.

A local pickleball association continues to make progress on a long-awaited pickleball complex in Murray. Organizers are ...

Jason and his brother, Jordan, have 50/50 ownership of FioRito, and that won’t change. Jordan will remain at FioRito, where ...