Liv Cycling sponsors women’s racing teams and competitions, like the Tour de France Femmes, in addition to community clubs. Athlete involvement in the creation of products helps, too. It’s really what ...

The study urges sports brands to redesign women's running shoes, ending the traditional 'shrink it and pink it' approach.

Al’s is selling Nike Air Max Excee Women’s Shoes for only $38 right now. That’s a savings of 60% off the list price of $95. I write about sneakers for a living, and I’m not sure I’ve ever seen a lower ...

Buyers say these Hoka shoes are “super comfortable,” and Zappos says they’re on sale for the “lowest price in 30 days.” Grab yours before they’re gone. Athlon Sports aims to feature only the best ...

Shoe designers have been urged to ditch the “shrink it and pink it” approach to women’s trainers. Despite known biological ...

The study uncovers how men's shoe designs fail women runners, urging manufacturers to create footwear that meets their ...

A new scientific study has revealed a shocking reason behind many women's foot pain and injuries during running: most women's ...

Researchers say there is a "critical gap" in the design of running footwear as manufacturers are not taking into account this ...

For the second time in her career, Tigst Assefa unlaced her running trainers, had a new marathon world record time inscribed on the side and held them up like a prized trophy. The £450 Adidas Adizero ...