Brands are always looking for new ways to impact and connect with their audiences. One strategy that has stood the test of time is storytelling. Crafting a genuine brand story rooted in purpose and ...
Attention is automatically captured by motion and sound. Static content does not keep viewers engaged till the end like animated videos. Agencies rely on creative storytelling techniques to make sure ...
Business leaders love to talk about data. Dashboards, metrics, and analytics are the lifeblood of decision-making in many organizations. Yet even the sharpest data scientist knows that numbers alone ...
Stories stick in our brains 22 times better than facts and figures. There's a reason why we tell stories to our children at bedtime rather than reading them fact-based reports. The human brain is ...
Asia-based journalists interested in data storytelling can sign up for this virtual event. Kontinentalist, a Singapore-based media that tells data stories about Asia, is hosting its first online ...