“We saw it, and we were like, ‘Oh.'” explains CEO John Borthwick. “It wasn’t, ‘Oh my god, I hate that, that’s terrible!’ It was, “Oh, what is that?” The logo wasn’t an ode to a basic geometric shape, ...

With 2024 dominated by sleek aesthetics, the ‘demure’ trend and fast-paced consumer attention spans, brands across industries have been leaning towards minimalism. This shift toward simplicity is more ...

As someone who worked in marketing and advertising for years, I know how essential a logo is for any online business - and the best logo makers streamline the entire design process. Even if you have ...

Every few years, major brands will make small or large adjustments to the designs of their logos. By comparing the original logo to its most recent version, we can learn important lessons about a ...

A company logo is often considered the most critical element of a corporate brand. Stocklogos.com, an identity design community that offers high-quality logos, has compiled a list of before-and-after ...

The town of Whiteland has unveiled a simplified logo. The new logo cost under $300 and was created by Spotlight Strategies, a Franklin company that designs and prints promotional items. The design ...