Skateboarding icon Tony Hawk is partnering with Hot Wheels to release a new line of skateboards for kids to ride with their fingers instead of their feet. A "fingerboard" allows kids to simulate their ...
If you plan to take on a toy line with an established brand that’s been around for almost 25 years, you need to bring something new to the playroom. For Hot Wheels, hoping to take on Tech Deck’s ...
It’s not always easy to explain why something was once popular. Fads come and go all the time, and many of them seem strange in retrospect. (Sometimes they’re even weird in the moment. Looking at you, ...