Recent advances in sensory evaluation have provided an increasingly sophisticated framework for understanding how consumers perceive food products. Researchers are now employing innovative ...

Traditionally, perception and cognition have been considered distinct domains of psychological science. Perception was understood to be the raw data collector—our sensory touchpoint with the external ...

The dominant theory in neuroscience has been that the sensory processing circuits in our brain are finalized in early childhood and fixed afterward. A recently published study, however, overturned ...

When an animal takes notice of an approaching figure, it needs to determine what it is, and quickly. In nature, competition and survival dictate that it’s better to think fast—that is, for the brain ...

A late-maturing brain filter in the thalamus prunes noisy sensory inputs over time, helping adults ignore distractions and ...

When it comes to indoor air quality, perception often begins with the senses. The latest research shows that Americans pay close attention to what they can smell or see in a room, relying on those ...

Machine perception is the capability of a computer to take in and process sensory information in a way that’s similar to how humans perceive the world. It may rely on sensors that mimic common human ...