SAN FRANCISCO--(BUSINESS WIRE)--Twilio (NYSE: TWLO), the customer engagement platform that drives real-time, personalized experiences for today’s leading brands, today announced the introduction of ...
SAN FRANCISCO, May 15, 2018 (GLOBE NEWSWIRE) -- Segment, the customer data platform, today announced the general availability of Personas, a new product which helps businesses intelligently organize, ...
For years, marketers have talked about building a “customer 360,” a complete profile of every customer that includes all of their interactions. This impacts the effectiveness of marketing teams, ...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Adam Paz, VP at Viant Technology. Despite ...
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