Zee TV is launching two mythologies, Jai Santoshi Maa and Mahabharat on Fridays to take on Sony Entertainment Television and Star Plus. Jai Santoshi Maa will be a half-hour programme at 8 pm, ...
Zee TV has unleashed a new cross media campaign to promote mythological serials. Zee TV has painted trucks and buses with ‘Mahabharat’, promoting the prime time serial telecast on Fridays. Similar ...
Exactly 50 years ago, ‘Jai Santoshi Maa’, the story of a goddess few knew of then, became a blockbuster, at places even outperforming mega-multistarrer ‘Sholay’. TOI analyses the film’s larger ...