California-based bicycle brand Santa Cruz is popular for its capable mountain bikes, and has been a staple in the industry for decades now. Like all major bike brands, Santa Cruz has hopped in full ...

SANTA CRUZ — Some of the most popular, high-end recreational products in the world are assembled here in Santa Cruz. They are, literally, here one second and gone the next — off the racks and into the ...

Santa Cruz has launched the Heckler e-MTB. “In 1996 the Heckler was created as a rude interruption to mountain bike designs of the time,” said a statement on the Santa Cruz website. “Its solid, ...

One of the world’s most celebrated bike brands has updated its best all-rounder. The Santa Cruz Hightower 3 gains geometry changes and better suspension performance. And you get a clever storage ...

Santa Cruz Bicycles is a name that popped up in the middle of 1994 in Santa Cruz, California. Originally operating out of a small space the size of a standard garage, the first bike, the Tazmon, was a ...

All products featured on WIRED are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission. This bike's beauty is not ...

All products featured on WIRED are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission. Just as ugly as a Sherman tank.