As a maker of both TVs and mobile devices, Samsung is in a position to benefit from an offering such as Mobile Conversion. Three-quarters of U.S. households own at least one Samsung device, and the ...

Samsung Ads -- the electronics company’s advertising division -- has launched “GameBreaks,” an interactive ad format that advertisers in the U.S. and Canada can use to turn passive ads playable on ...

At IAB NewFronts 2025, Samsung Ads, the advanced advertising division of Samsung Electronics, is calling on brands to go beyond the status quo and unlock the full performance potential of connected TV ...

Samsung appears to have ignored mounting research showing that consumers have had enough of intrusive advertising. The South ...

Samsung Ads has announced the launch of its GameBreaks ad format in the UK market, following a rollout earlier this year in the US and Canada. Built natively for Samsung Smart TVs, GameBreaks ...

The LADbible Group launched its first free ad-supported streaming TV channel in Ireland on Samsung TV Plus, marking the brand’s television debut.

The Perplexity TV app is currently available on smart monitors and TVs launched this year, but Samsung said it will be coming ...

At IAB NewFronts 2025, Samsung Ads, the advanced advertising division of Samsung Electronics, called on brands to go beyond the status quo and unlock the full performance potential of CTV. Kicking off ...