Silly Rabbit, Trix are for everyone who missed the iconic fruity shapes. General Mills Inc., the parent company of Trix, announced Monday it’s bringing back the beloved cereal shape of the 90s and ...

Don’t we all have fond memories of devouring approximately two to three bowls of Trix cereal while watching cartoons on a Saturday morning? Now we can make new memories with the just-released Trix ...

General Mills made what many to believe as an unholy attack on pop culture when announcing product news of their most popular ready-to-eat cereals. The beloved animated rabbit whose decades of futile ...

And today in News That’s Sure To Push All Your Nostalgia Buttons, we have this: Trix is bringing back the fruit-shaped pieces for which the cereal was known during the 1990s — and soon. According to a ...

Silly Rabbit, Trix is for... real rabbits! At least it is now. After what must have been a delightfully exhausting search, makers of the popular General Mills cereal brand announced their new mascot ...

Silly rabbit, Trix are for '90s kids! General Mills will soon be serving up bowls of sweet, sweet nostalgia, as the company announced in a press release on Monday that Trix is bringing back the ...

The enduring appeal of Trix cereal, debuted in 1955 by General Mills, can largely be credited to Joe Harris, a commercial illustrator who invented the Trix rabbit. He has died at the age of 89. Harris ...

To be clear, the original mascot isn't getting replaced; General Mills just wants to celebrate the fact that they are getting rid of all artificial colors and flavors in exchange for real ingredients.