Each choice comes with implications for your online privacy ...

AI-powered privacy. Agentic cookies use AI to control what data gets shared, which gives users more autonomy over their online privacy and personalization. Better data, less noise. Marketers get ...

When you use a web browser such as Chrome, the websites you visit create files called cookies. These cookies save and track browsing data but can pile up and slow down site loading times. That’s why ...

Agencies are leveraging first-party data, smart analytics and AI-powered tools—not just to replace old methods, but to build ...

After what feels like half a lifetime discussing how best to prepare for a cookieless future and arming ourselves for the great third-party cookie demise, Google has abandoned its deprecation plan for ...

As the digital advertising industry upgrades its privacy protections for consumers, some ad tech providers have wondered what the business impact for improving privacy will be. But how often do ad ...

Cookies simplify our online lives, but it's important to understand what they are before accepting them. If you’re online all the time (and we’re willing to wager most people are), you’ve no doubt ...

You might be familiar with the practice of regularly clearing out the local data stored by your browser, including cookies—those little files that can store your ...

Google recently announced it will not be phasing out third-party cookies in its Chrome browser just yet, which veers from the anticipated transition towards a cookie-less web. Instead of removing ...

SEO, PPC & AIO Guides » Digital Marketing Basics » Why Your Website Needs A Cookie And Privacy Policy (And How To Add One) Chat with SearchBot Are you trying to ...