Coinbase Global announced a new partnership with Perplexity AI on Thursday. The collaboration will integrate real-time cryptocurrency market data into Perplexity’s AI-powered search engine.

Dan Ives, a well-known technology analyst at Wedbush Securities, stated that Apple is in advanced talks to acquire Perplexity, an AI-powered search engine startup backed by investors such as Nvidia and Jeff Bezos. He estimates the potential deal to be around $1.4 billion.

Wedbush said Perplexity is the "no brainer" deal to help launch Apple's ( NASDAQ: AAPL) AI strategy. The firm has an Outperform rating and $270 price target on Apple's stock.

Perplexity (the San Francisco-headquartered AI search startup) has launched a new premium subscription plan called 'Perplexity Max', priced at

AI systems are expensive to run, especially when it comes to training, and servers are needed to keep them going, besides the best engineers in the market

The launch of the premium tier indicates Perplexity’s ambition to cater to professionals needing robust AI research tools and comprehensive analysis capabilities.

Perplexity launches its $200/month 'Max' plan, joining OpenAI and Google in the premium AI subscription race with unlimited Labs and early product access.

Coinbase and Perplexity AI partner to deliver traders real-time ai crypto data, analysis, and insights for informed market decisions.