After "breaking up" with spring break in recent years, Miami Beach seems ready to turn the page. Why it matters: City ...

A video from the city of Miami Beach and the Greater Miami Convention & Visitors Bureau emphasizes fitness as an alternative ...

After two years of discouraging Spring Break partying, the city welcomes visitors in a new fitness-centered campaign.

The new campaign reflects a shift in tone after the city imposed draconian spring break measures in each of the past two years.

Mayor Steven Meiner highlighted new safety measures and enforcement plans for Spring Break, emphasizing recent public safety improvements in his annual State of the City address.

Miami Beach is looking to bring in an older crowd for this year's spring break concert and event series, and the city has tapped headlining acts that shot to success in the 90s and early 2000s like ...