The most automated type of Google Ads campaign is getting even more automated. Generative AI is making its way to Performance Max (PMax) campaigns – in the form of both text asset creation and AI ...

The robot revolution will be fought between large ad platforms (mainly Google, Meta and Amazon) trying to woo advertisers with generative AI and promises of better performance. Less than two weeks ago ...

The annual Adobe MAX conference has traditionally focused on the creative community, and this year had plenty to please that audience. But the event in recent years has increasingly spoken to ...

Google will roll out generative AI for Google Ads Performance Max and a new Google Product Studio. The company announced these two recent changes at Google Marketing Live, in addition to all the other ...

Google is adding generative AI features to its Performance Max ad platform. The new capabilities will help marketers quickly create and customize text and images for ads. Google aims to make ad ...

LAS VEGAS, NEVADA - JULY 04: Sphere lights up for the first time in celebration of Independence Day on July 04, 2023 in Las Vegas, Nevada. The 366-foot-tall, 516-foot-wide venue, the largest spherical ...

The tech behind Google’s ‘magic’ image editor can also work for people trying to sell you stuff. The tech behind Google’s ‘magic’ image editor can also work for people trying to sell you stuff. is a ...