Men’s grooming is booming. According to data gathered by market insight company Statista this year, the global male grooming market is expected to be worth $115 billion by 2028, up from nearly $80 ...
It goes beyond shaving in men's grooming these days. We talked to Chris Salgardoto, the former Kielh's executive turned skincare expert and founder of Atwater. It’s official: men’s grooming has ...
Men care more about grooming now than they did five years ago, according to a recently released survey that asked nearly 2,000 men about their grooming habits. But what's driving this trend exactly?