Do customer loyalty programs actually work? The benefits are in the eye of the cardholder

Whether you love a loyalty discount at the supermarket or frequently forget your loyalty card, loyalty programs (LPs) can be ...
Yahoo Finance

ThriftBooks® Increases Loyalty Program Benefits

Seattle, WA, Oct. 09, 2024 (GLOBE NEWSWIRE) -- ThriftBooks Global, LLC, the world's largest online independent used bookseller, has announced its much-loved ReadingRewards loyalty program will now ...
adweek

4 Things ThriftBooks Does to Connect Emotionally and Drive Customer Loyalty

When it comes to customer loyalty, used bookseller ThriftBooks stands apart. The brand’s ReaderRewards program has driven a 31% increase in active shopping members and a 29% increase in average basket ...
The Wall Street Journal

What Loyalty Program Benefits Do Consumers Want?

Loyalty programs have come a long way from punch cards and frequent flyer miles. With access to increasing amounts of data, companies have the opportunity to create more meaningful connections with ...

Why restaurant loyalty programs need to go beyond the points-based game

Guests don’t just want freebies, they want recognition, personalization and an overall great experience as part of their ...