Benson also confirmed that the new initiative contains no artificial intelligence at all, as well as no camera.

It is time for some Princess Power as LEGO has unveiled its newest Interactive Super Mario Bros. set featuring Princess Peach! Return to the Mushroom Kingdom and save the day with this delightful 208 set. The set includes an electronic Princess Peach ...

The Lego Star Wars Princess Leia (Boushh) Helmet might be the least iconic helmet of the range so far, but in fact this only makes us like it more. It’s unique, it stands out, and it’s an excellent build that uses plenty of innovative techniques.

If you buy something from a Verge link, Vox Media may earn a commission. See our ethics statement. Lego’s interactive Super Mario universe is getting even bigger today with the addition of a Lego Princess Peach starter kit, which adds the Mushroom ...

Consumer Electronics Show, the Lego Group gave us a potential answer. The company announced Lego Smart Play, which adds smart technology to your Lego builds, thanks to a new smart brick. It's not just a lone brick,

The LEGO Group elevates building experiences with LEGO SMART Play, a new platform that makes LEGO creations interactive and responsive.

Subscription-based toy company Pley.com entered the Disney accelerator last year with a toy rental business that would ship out toys like Lego, American Girl or Hot Wheels, which could be played with, then kept or returned, starting at $12 per month.