Google has launched a new Gemini AI Ultra AI subscription that costs $250 per month: Here's what you get from the most expensive tier.

Planning to opt for the new Google AI plans? Know about the benefits and limitations you get on the free, Google AI Pro, and AI Ultra plans for the Gemini app.

Google has just announced a new premium AI subscription plan called Google AI Ultra in the US, and it costs a staggering $250 a month. Announced at Google I/O 2025, Google says AI Ultra is a subscription plan with "the highest usage limits and access to our most capable models and premium features."