The VW slogan has taken many forms over the years, and the earliest ones centered around the immortal Beetle people’s car - ...

Kentucky Fried Chicken is pressing pause on its popular slogan "Finger lickin' good" during the fight against COVID-19. The fast food chain said the 64-year-old slogan doesn't quite fit in the current ...

Steve McKee is a branding expert, author, and visiting fellow at The Heritage Foundation exploring ideas and their influence. Learn more about him here. Campaign slogans tend to focus on a single ...

One of fast food's most memorable slogans went silent for over a decade. The story of its disappearance and return is just as ...

‘WHAT HAPPENS IN VEGAS, STAYS IN VEGAS.' ‘I LOVE NEW YORK.' CITIES AND TOWN'S ACROSS THE NATION HAVE BRANDS AND SLOGANS,… BUT WHY? "what happens here….**cheering**" "I love …..New York." [Dan Levin] ...

DES MOINES, Iowa — For more than two decades, pork has been known as "The Other White Meat." Now industry insiders think it's time the meat got a new reputation. The National Pork Board plans to ...

KFC's chicken may be finger lickin' good, but since licking your fingers might not be the best idea during a global pandemic, the company has decided to temporarily suspend using its famous tagline.