The magical Elf on the Shelf watches over the kids and lets them know Christmas is coming — which means parents make a mad dash each night to rearrange their special friend before dawn. Elf on the ...

Editor's note: This story may contain spoilers for prying little eyes! The magical Elf on the Shelf watches over the kids and lets them know Christmas is coming — which means parents make a mad dash ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." As the holiday season winds down and the excitement of Christmas begins to fade, it's that time again: ...

The elves are back! Most Elf on the Shelf elves return to their families during what’s called Scout Elf Return Week, from Thanksgiving to Dec. 1, and they often arrive with some fanfare, from floating ...

They passed with flying colors. These three new Macy’s Thanksgiving Day Parade balloons, Hello Kitty in a retro air plane, a dancing Papa Smurf and The Elf on The Shelf storybook character, debuted ...

Elf on the Shelf has become a huge Christmas tradition for families around the world. It sees parents placing an Elf toy around the home, in different positions and setting up pranks - as Santa's ...