Coming of age as a Muslim with Lebanese and Egyptian heritage in the U.K., I was in constant pursuit of connections to my ethnic identity. Against a social backdrop that othered my family and me, I ...

Youtube is full of “Chola Makeup Tutorials” — I’m kind of obsessed with the chola makeup look (tons of eye makeup, lipliner and no lipstick…). The videos are all really jokey, and, by far, this one ...

We're not even one day into New York Fashion Week, and cultural appropriation has cropped up — the makeup look at Creatures of the Wind was described by the show's lead artist as inspired by "Hispanic ...

Becky G is honoring her Mexican heritage with a new makeup line. The “Dollar” singer, 22, released a collection called “Hola Chola” for popular affordable makeup line Colourpop on Thursday that pays ...

In the world of “Ask a…” Internet phenomenons, Ask a Chola ranks somewhere between Ask a Korean and Ask a Ninja: a woman bedecked in a bandanna, saucer eyes and pasty skin visible, offering absurdist ...

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Anotherday,another TikTok trend. This time, #BeautyTok has made “Latina makeup” go viral with women sharing their versions of ...

As TikTok star Monica Ravichandran explains, calling this look “Latina makeup” is similar to generalizing a specific Korean makeup look as “Asian makeup,” even though women from different parts of the ...