CTV National News is CTV's flagship newscast, which airs at 11:00 p.m. local time on the CTV stations across Canada, and live at 10:00pm ET, with repeats hourly up until 2 a.m. ET on CTV News Channel, ...
NEW YORK—A major new study from DoubleVerify (DV) reports both progress and ongoing problems in digital advertising, with viewability rates improving while the number of ad fraud schemes uncovered by ...
Connected TV (CTV) advertising was a beneficiary of pandemic trends and remains one of digital advertising's fastest-growing channels. Last year, linear TV decreased in importance to advertisers, as ...
2021 was brought to you by the letters M&A. After a pandemic-induced lull in deal activity in 2020, last year was wall-to-wall consolidation across the media and marketing technology sectors. Total ...
Major connected TV fraud schemes cost publishers $144 million in 2021, according to DoubleVerify, a digital media measurement company. Four schemes that the company identified -- three in late 2020 ...
NEW YORK--(BUSINESS WIRE)--Yahoo, the global media and tech company, today announced new partnerships with connected TV (CTV) leaders, following a successful year that closed with 141% growth in CTV ...