While the star's earlier fragrances were housed in sculptural busts replicated after Eilish's own body, Your Turn is instead housed inside a more playful translucent and chrome bottle designed as a pair of stack di.

So this has always been my philosophy when designing the bottles for my own fragrances," Eilish said, per Cosmopolitan. "They are all works of art." In a video promoting the perfume, Eilish sits in the corner of silver box,

The new blockbuster follows the success of the brand’s debut fragrance, as well as its ensuing line extensions.