An analyst claims that Apple could use iPhone NAND storage configurations as a lever to raise prices and offset skyrocketing ...

Surging prices for memory chips have flipped the script on the semiconductor trade, rewarding pure-play storage makers while battering the very consumer brands that depend on them. Apple and the ...

Apple just delivered superb financial results based in large part on consumer reception of the new iPhone 17 models. Consumer ...

Despite rising RAM costs, Apple aims to keep iPhone 18 Pro at $1,099. Discover how storage psychology and the "iPhone Fold" ...

Across the computing industry, computer memory (both in the form of RAM and flash storage) has only been getting more and more expensive – largely due to supply shortages caused by AI datacenter ...

Analyst Soumen Mandal said that in 2020, memory accounted for about 8% of component costs in a flagship device such as Apple's ( AAPL) iPhone 12 Pro Max (6 GB DRAM and 128 GB NAND). By September 2025, ...

(Bloomberg/Ryan Vlastelica) — Soaring prices for memory and storage components have turned companies like Sandisk Corp., Micron Technology Inc. and Western Digital Corp. into the hottest stocks in the ...

On an earnings call with equity analysts today, Apple CEO Tim Cook responded to fast-rising RAM and SSD storage chip prices in the supply chain. Prices for RAM and NAND storage chips are surging ...