Apple plans to introduce additional ads within App Store search results starting in 2026, expanding its search ad inventory while keeping strict limits on how advertisers can influence placement. What ...

Apple Maps will soon have ads, Apple confirmed in a blog post announcing the company's new Apple Business platform. Reports that Apple planned to expand its ad business outside of the App Store and ...

Apple will reportedly bring ads to Apple Maps — much like it did with the App Store. Efforts to show advertisements to Apple Maps users have supposedly picked up pace within the company. Apple will ...

Apple is "exploring" the idea of showing search ads in the Apple Maps app, according to Bloomberg's Mark Gurman. Back in 2022, Gurman said software engineering was "already underway" to display ads in ...

Apple has now announced who can advertise on Apple Maps, barring entire business categories while still giving itself the right to final say over any advertisements on the platform. On Tuesday, Apple ...

More ads are coming to App Store search results starting in March, Apple shared on an advertising help page. The company first said that it would increase the number of App Store ads last month, and ...

In 2022, Mark Gurman warned that Apple was considering putting advertisements in Apple Maps (and in other areas of the iPhone), but that ultimately didn’t happen. Now it looks like Apple is revisiting ...

We first heard that Apple was considering strengthening its services revenue by monetizing Maps at the start of 2025. Cupertino confirmed earlier this year that the ...