At the top of the sneaker game, two iconic brands are facing off: Kanye West’s Yeezy line with adidas and Nike’s Air Jordans. In many ways, it’s a David and Goliath story, as the greatest ...

Kanye West rebooted his Yeezy website days after Shopify shut down his store for selling swastika-emblazoned T-shirts, ...

The next installment in the Adidas x Fear of God collection is set to release sometime in 2025, and as we have yet to have an official release date cemented, we have gotten an official glimpse at ...

These comments had already led to the severing of ties with major partners like Adidas and others. Despite the criticism, West seems resolute in advancing the Yeezy brand. The announcement of ...

Days after Kanye West’s Yeezy site started selling only one product — a white T-shirt imprinted with a black swastika — the e ...

Ye formerly had a lucrative partnership with Adidas, which severed ties with his Yeezy brand after the artist made a string of antisemitic remarks. "Adidas does not tolerate antisemitism and any ...

His account was turned back on a few months later. That same year, Gap and Adidas cut ties with the rapper and Yeezy clothing designer. X’s owner, Elon Musk, has set off his own controversies ...

One of the most successful figures in hop-hip, West built up a fashion brand called Yeezy which began as a collaboration with Adidas. But the German sportswear giant cut ties with him in 2022 over ...