Apple made it possible to dynamically insert ads in live streaming video podcasts, allowing creators to control content and monetize the video stream using its HTTP Live Streaming (HLS) technology.

Peacock subscribers will see ads immediately upon opening the streaming app or website next year. It’s a bold new strategy for attracting advertisers—something that’s been increasingly important to ...

OTT services, over-the-top video services, such as Netflix, Coupang Play, and TVING are expanding into ‘live content’ like ...

Broadpeak will also demo solutions enabling content providers to stream live events while protecting revenue with anti-piracy measures: ...

TAM Sports, the sports intelligence division of TAM Media Research, has strengthened its cross-platform monitoring capabilities to include advertising tracking across Linear Live Broadcast and Live ...