You’ve heard about Cardi B tried it. You saw the Zoe Kravitz beer ad. But what is ASMR, exactly? Autonomous sensory meridian response (ASMR) is a heady way of saying “brain tingles.” For lots of ...

I first discovered ASMR while in a strange corner of YouTube. I had just watched a 20-second video of seagulls and another 30-minute video chronicling the fertility struggles of a Florida couple named ...

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Fun fact about me: I'm the lightest sleeper in the history of sleepers. I hear every creak of the floorboard, every flush of the toilet, every honk of a distant horn. I wake up whenever my boyfriend ...

If you came across a video by Maria, known to her more than 430,000 subscribers as GentleWhispering, without real knowledge of what she was doing, you might assume you’d entered a fetishistic YouTube ...