The “3-Minute Rule” refers to a recent change in how Nielsen measures radio listenership, specifically within their Portable People Meter system. Previously, stations received credit for a ...
Three of the most common questions Jeff and I are asked by talent and management are regarding stop-sets, meeting with talent, and when to run features. But the hottest topic of discussion? It’s all ...
Q1 2025 data makes it official: Under Nielsen’s new measurement, Hispanic radio has broken away from the pack. At Hispanic Radio Conference 2025, attendees will get the exclusive breakdown from top ...