Edsels like this 1959 Corsair convertible may enjoy retro cachet these days, but the car was an unpopular and costly flop in its own time. Image courtesy of Matthew Brown 1957: It's E-day, as Ford ...

A handsome and hard-punching newcomer will officially join the Ford family of automobiles Tuesday. The Edsel, packing 300-plus horsepower in either of two engines, is expected to deliver some telling ...

Ford’s plans for a new line of cars named in honor of Henry Ford’s son Edsel were announced in February 1957. Edsel was to be a second Ford Motor Co. brand to win customers away from General Motors’ ...

Roy Brown, who died aged 96, was a leading car designer with Ford Motors; he was best known for the 1957 Edsel, a vehicle that has gone down in history as Detroit's greatest ever flop, but he was also ...

The purpose of this piece is less about the actual history of the Edsel and more about the design and promotion of the car. I’ve always thought that it was one of the most outrageous looking ...

And now a page from our “Sunday Morning” Almanac: September 4th, 1957, 59 years ago today ... the day Americans got their first look at a brand new car. Named for Henry Ford’s son, who had died years ...

Ford conceived the Edsel line in the mid-1950s as a mid-priced competitor to General Motors’ Oldsmobiles and Buicks. After rejecting such unlikely names (suggested by the poet Marianne Moore) as ...

Ford Motor Co.'s Edsel remains one of the biggest flops in corporate history. But no one knew that in late summer 1957, when the company introduced its new model with animated hoopla that included ...