The boating world received shocking and surprising news. One of the world's leaders in outboard motor manufacturing will no longer exist. Evinrude motors parent company, Bombardier Recreational ...

Bob Jacobson shares the story of Ole Evinrude’s invention of the outboard motor. Bob Jacobson, Author of “Ole Evinrude and His Outboard Motor,” shares the success story of Ole Evinrude. Jacobson ...

A phone call to Steve “Beaver” Edwards at Jerry’s Sports Service in Beloit last Thursday confirmed my worst nightmare: After 32 years on the Evinrude motor pro staff, I was being kicked off the team.

The sinking of Evinrude, an icon in the outboard engine business born in Wisconsin more than a century ago, has left dealerships and boaters saddened, upset and perplexed. In late May, BRP, the ...

One of the best-known brands of outboard boat motors has been discontinued, with the company saying it fell victim to COVID-19. Canadian company BRP announced Wednesday it was discontinuing production ...